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Elmspring invested in attending SXSW in search of Real Estate Tech Startups

Many applications come through various channels here at elmspring. It’s imperative to our accelerator to know what trends and new ideas are percolating in the market. Executive Director, Bob Gillespie and Board member, Kim Kleeman set out to see what Austin’s newest addition, The Startup Village would bring.

To start: Imagine the biggest conference you’ve been to and now multiple it by 5. If there were ONLY one exhibit hall to walk through, instead of 7 different ones it might be just fine. Boy were our feet tired! The conference runs for a few weeks and I’m sure Austin locals stay far away from the conference craziness throughout. But for those of us in search of creative ideas and disruption possibility, this is THE place to be.


What is SXSW Interactive and why was elmspring there?


“The South by Southwest® (SXSW®) Conference & Festivals celebrate the convergence of the interactive, film, and music industries. Fostering creative and professional growth alike, SXSW® is the premier destination for discovery.”


Besides the film and music scene, the growing tech scene was built up even more than previous years. If you’ve never been to SXSW, every square inch of the city of Austin is filled with people and with company logos. Media, Cars, Beer, and Tech companies throw parties and reveal new products. With the downloaded app, elmspring sourcing became much easier.

The Scene

Even with pouring rain and crowded lines, we were able to walk the show and attend the pitches to see the latest in RE Tech. Many times we see duplicates of ideas that have applied, sometimes we see a new take on an idea we’ve seen before, but what gets us really excited is when there’s a great leader with a new idea no one has thought of before.  Hundreds of startups looking for funding, resources, and connections are there to meet with us.


The Companies

“March 12–15. The Trade Show highlights the integrations and overlaps between SXSW’s converging industries, hosting a diverse range of forward-thinking exhibitors ranging from promising startups to established industry leaders.”


Special thanks to Google and Twitter for hosting great networking parties. 4 days of meeting with companies and listening to pitches, made us realize one important thing. This is a place we need to be. Year after year.


Were you at SXSW and missed us? We will be at Collision in May in NOLA. Contact us at to schedule a time to talk and meet our elmspring team. Learn more about us and whether our accelerator is a good fit for your growth plan.


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